Tag Archives: new products

Behind the Scenes of our photo shoot!

Photoshoots are some of our most favorite days of the year! (Also some of the most fast-paced.) We do our catalogs twice a year and a few weeks ago we photographed our Spring 2010 catalogs. In 2010 we are pleased to continue producing stationery and gifts for Lilly Pulitzer and Susan Branch. And, we are excited to announce that we will be introducing Jonathan Adler stationery and gifts to our licensed collection!

We spend the weeks before our photoshoot checking out our locations, gathering fun props (candy, paper critters, fruit loops!) and supplies. The best part? Opening the boxes of samples. After months of brain storming, chatting and designing exactly what we want … there is nothing like opening a box with the actual samples that brings all of that hard work to reality! So, we gathered up everything and headed to our locations for four fun-filled and creative days. For this catalog we choose the actual stores of our licensees to get the best sense of their brand and display the items like you, our stores, would display it. Off to the Lilly Pulitzer and Jonathan Adler stores in Los Angeles we go …

Once again, working on the Lifeguard Press catalog photoshoots were a TON of fun! We completed more than 100 shots in less than 4 days! WOW! We are back in Kentucky now, working on placing the pictures in the Jonathan Alder, Lilly Pulitzer and Susan Branch stationery & gift catalogs and can’t wait to share them with you. Watch your mailboxes … 2010 is just a month away.